Sell tickets on TikTok

Introducing our new ticketing integration that helps event organizers easily promote events and sell tickets directly on TikTok

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Game-changing benefits

Sell on TikTok

Secure in-app ticket purchases make it easier for your attendees to buy tickets.

Amplify your reach

Connect with the TikTok community to help you find and engage the perfect attendees for your event.

Get social

TikTok users can easily share your event links across TikTok, text, and social platforms, helping you spread the word.

Seamlessly sell tickets on TikTok

Stand out on the FYP

TikTok showcases your event link on users' For You Page, where they can explore event details in one click.

Boost ticket sales

Attendees can securely purchase tickets from Eventbrite on TikTok without ever leaving the app.

Promote multiple events

Add multiple event links to videos, and TikTok users will be shown the most relevant event based on their location.

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Don’t miss your chance

to be discovered.

40% of consumers and 65% of Gen Z use TikTok as a search engine*

Reach the right crowd

Reach a larger audience

Sell tickets on a platform with over 1 billion users, helping you reach a wider audience— especially Gen Z.*

Reach the right audience

TikTok connects communities with shared passions, giving you the opportunity to put your event in front of those most likely to buy tickets.

Get social

Get more shares

Anyone, including attendees and event sponsors, can add your event link to their own videos to help you promote.

Spread the word with one-click

With the click of a button, TikTok users can share your event details via text and social.

How to promote events on TikTok

Add your event links to a TikTok video in three easy steps.

Open TikTok and tap "Add Link" when creating a video. Then select Eventbrite.

Find your Eventbrite event by name and add the link(s).

Tap “Link to Post” to display your link above your caption and pin it in the comments.

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Stay ahead with Eventbrite’s industry-leading marketing capabilities

Eventbrite

Other ticketing platforms

Anyone can share event links on TikTok

Built-in Instagram and Facebook ad tools

Exclusive event data to power campaigns

AI-powered copy tools

Robust reporting and analytics

“For us to be selling out shows in the middle of September after only using Eventbrite for not even three months is pretty awesome — no, actually, it’s really awesome — and a big statement to Eventbrite’s audience and marketing features.”

Mike Lee, Co-owner and Comedian, Laugh Out Lounge

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Frequently Asked Questions

Who can use this capability?

The new feature is available in all countries where both TikTok and Eventbrite services are available. Eligible events must be in-person, publicly listed on Eventbrite, have paid tickets, and occur within the next 90 days (or 180 days for music events).

How can I sell more tickets on TikTok with Eventbrite?

Boost your ticket sales with Eventbrite’s seamless integration on TikTok. Just add your Eventbrite event link to your TikTok video(s), and your event will appear as an overlay on users' For You Page (FYP) and pinned in your comments. This allows attendees to browse your event details and buy tickets directly in the app, making it easier than ever for them to join your event.

Can I promote multiple events on TikTok using Eventbrite?

Absolutely! Add multiple event links to videos and TikTok users will be shown the most relevant event based on their location.

Where can I access this feature?

You can access the TikTok integration feature directly within the TikTok app. When creating a video, simply tap “Add Link”, search for your Eventbrite event by name, and add the link(s). Eligible events must be in-person, publicly listed on Eventbrite, have paid tickets, and occur within the next 90 days (or 180 days for music events).

How does the TikTok integration simplify ticket buying for attendees?

This partnership simplifies the ticket-buying process by allowing attendees to purchase tickets directly in TikTok in just a few clicks. There’s no need to visit external web pages or navigate through bio links—everything happens seamlessly within the app, leading to higher conversions and a better attendee experience.

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* Source: Adobe 2024 Survey

Eventbrite will only provide TikTok with event details that are publicly available. We will not share any private information about our event creators.


TikTok is not permitted to access any user data that is not specific to a TikTok user’s Eventbrite transaction conducted through the TikTok platform.