NEST New York is partnering with The Grove to create a magical mood for its shoppers this holiday season. The leading fragrance lifestyle brand is scenting The Grove’s grand 100-foot white fir Christmas tree and surrounding area in The Park with Holiday, NEST’s iconic, seasonal-favorite home fragrance.
When the Christmas tree lights up for the first time with 15,000 sparkling lights and 10,000 decorative ornaments, festive notes of pomegranate, mandarin orange, pine, and cloves will fill the air through cutting-edge cold mist aroma diffusers powered by Scent Marketing Inc, ensuring a seamless and safe diffusion of scent.
The “23rd Annual Christmas at The Grove Tree Lighting Celebration Presented by FOX 11” is set to take place on November 25th at 7pm, hosted by Lance Bass featuring legendary Music Director Rickey Minor and a night full of special performances. NEST’s Holiday fragrance will remain in the air through December 27th.
