MEST Soapbox: Strategies for Hacking the Nigerian Market

MEST is an Africa-wide technology entrepreneur training program, internal seed fund, and network of hubs offering incubation for technology startups in Africa. Founded in Ghana in 2008, MEST provides critical skills training, funding, and support in software development, business, and communications to Africa’s tech entrepreneurs. Hubs are located in Accra, Ghana; Lagos, Nigeria; Cape Town, South Africa; and Nairobi, Kenya. MEST is funded by the Meltwater Foundation, the non-profit arm of Meltwater, a global leader in media intelligence and Outside Insight.

MEST Africa

According to a startup genome report, the Nigerian startup ecosystem is valued at $2B making it Africa's most profitable market. When combined with the sheer size of its population, the Nigerian market is easily one of the most alluring in Africa. However, this market is renowned for being a hard nut crack. It requires a clear strategy based on insight steeped in realism and an appreciation of the market's dynamics.
In this Soapbox session, Osarumen Osamuyi will share his strategies for hacking the Nigerian market. These startegies are based on his indepth experiences in the tech,startup,media and the investment space. Join Us!
 
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Osarumen Osamuyi is a writer and investment analyst based in Lagos, Nigeria. He works as the Head, Investment and Research at Ventures Platform, a pan-African early-stage tech VC firm. He has a background in media, covering Africa’s startup ecosystems as a reporter and analyst at TechCabal, and in electronics, winning West Africa’s first Virtual Reality Hackathon in November 2016.
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In addition to his work at Ventures Platform - developing investment theses, supporting investment decisions, advising portfolio companies - Osamuyi is the author of The Subtext and serves as a mentor at the Google Launchpad Africa Accelerator. He is passionate about investing, innovation in emerging markets, immersive computing, philosophy, and rationality. Follow him on Twitter @skweird
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MEST Incubator Lagos

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MEST Soapbox: Strategies for Hacking the Nigerian Market

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