Name: MARTA Hackathon: Rider Experience & Design Thinking
Start: 2017-09-08T17:30:00-04:00
End: 2017-09-09T19:30:00-04:00
Location: The Garage at Tech Square

MARTA Hackathon: Rider Experience & Design Thinking

The MARTA Hackathon series is a yearlong strategic technology initiative led byMARTA,Sandbox ATL, Code for Atlanta, HackGT, and other community groupsto help create the next great thing in Atlanta transit.

MARTA | Code for Atlanta | HackGT | Sandbox ATL

Do you love Atlanta? Want to help make MARTA better?
You can be part of this exciting 24-hour challenge to create solutions to real world problems that will help make the rider experience better and increase ridership.
 
Focus: Rider Experience & Design Thinking 
We’re inviting Atlanta's interaction design and user experience community to help bring human-centered design solutions to MARTA through three challenges:
<OL>
<LI>Improve the rider experience between two stations - You can choose any element of the rider experience between Midtown-Five Points or Midtown-Airport. We'll provide you with plans, photos, and other resources related to those stations. </LI>
<LI>Inform the MARTA mobile app roadmap - MARTA is reformulating its mobile apps based on concepts created in the previous two sprints. You can help shape and inform the roadmap for future versions. </LI>
<LI>Help riders view all aspects of MARTA as a viable alternative - How can you help encourage infrequent riders become more frequent? How can you help railriders utilize bus options? </LI>
</OL>
 
Open to the entire community - regardless of your technology orientation. 
Coders, cat video enthusiasts, and wood carvers are equally embraced. Whether you love to code, have a passion for design, can herd cats, or just want to help out somehow, you can make a difference!
 
Join us for just for a few hours or come along for the entire ride!
Participants will gather the first night to form teams and then work like busy bees to present their prototype solutions to a panel of esteemed judges from the community at the end of the 24-hour sprint. 
 
Want to see what the MARTA Hackathon is like? 
<A HREF="https://www.youtube.com/watch?v=lw-AGoSzS2g" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Check out this video recap</A> from the first 24-hour sprint held in October. 
 
More details coming your way. 
Register today to make sure you receive all of our updates.  <A HREF="https://docs.google.com/document/d/12Eujo5AqToSKBqrakfSqPW0pJ7mtmSTUPWyGgM6RYfQ/edit?usp=sharing" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Here's the Sept 8-9 briefing packet</A>. 
Media and partner inquiries can be directed to MARTAHackathon@sandboxatl.com.  
 
SCHEDULE OF EVENTS:
FRIDAY, SEPTEMBER 8
5:00 PM                     Registration and Dinner service begins
5:00 PM - 5:30 PM    Pre-Briefing: Patron Exprience (Architecture & Design)
5:30 PM - 6:00 PM     Pre-Briefing: MARTA Mobile App Road Map Deep Dive
6:00 PM - 6:05 PM      Kickoff: Scott Henderson, Sandbox ATL
6:05 PM - 6:10 PM      Welcome: MARTA Leadership
6:10 PM - 6:15 PM      Schedule Overview: Luigi Montanez, Code for Atlanta
6:15 PM - 6:30 PM      Resource Briefing
6:30 PM - 8:00 PM      Idea Pitches + Team Formation
8:00 PM - 11:30 PM    Evening Work Block
8:00 PM - 10:00 PM    MARTA Station Site Visits (optional - observation only, no interviews)
11:30 PM - Midnight   Late Night Snack
 
SATURDAY, SEPTEMBER 9
Midnight - 8:00 AM     Quiet Hours (teams can work through night)
8:00 AM - 8:30 AM      Breakfast Service Begins
8:30 AM - 12:30 PM    Morning Work Block
10:00 AM - 12 NOON  Escorted MARTA Station Visits and Rider Interviews (optional)
12:30 PM - 1:00 PM    Quick Pitch Team Progress Reports
1:00 PM - 1:30 PM      Lunch Service Begins
1:30 PM - 4:00 PM      Final Work Block
4:00 PM - 4:15 PM      Show & Tell Setup + Afternoon Snack
4:15 PM - 6:00 PM      Show & Tell Presentations + Judging
6:00 PM - 6:30 PM      Judge Deliberation + Batch #2 Project Updates/Demos
6:30 PM - 7:00 PM      Award Ceremony + What's Next
7:00 PM - 7:30 PM      Clean-up and Go Home 
 
<H2>Thank you to our sponsors!</H2>
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The Garage at Tech Square

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MARTA Hackathon: Rider Experience & Design Thinking

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MARTA Hackathon: Rider Experience & Design Thinking

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